Multidisciplinary designer intereseted in creating unique and innovative experiences
The M.des in Industrial Design program, Bezalel Academy of Art and Design, Jerusalem
brand designer, web designer, web developer, print designer
2021 & 2022
Design Research Defined is a glossary project that started in 2021. It contains a variety of terms that together characterize the graduates’ practice and approach to design research today, as well as their thesis projects and information about the program.
The glossary provides a current overview and a unique perspective — a new design-related take based on a year of research made in several research approaches and methodologies.
The theme for the 2022 graduate exhibition was Pathways.
brand designer, web designer and web developer
Poster for Israeli Indie games exhibition.
Animation videos for GameHub's opening event. Monitors courtesy of Analog Front. Jerusalem, March 2022.
B.des final project, Visual Communications Department, Bezalel Academy of Art and Design
Consensus is an interactive experience that aims to examine the relationship between an individual’s worldview and that of its surroundings — how they affect, limit, and shape each other over time. Through reorganization of basic units, each participant can strengthen or weaken what has been done before them, eventually contributing to the materialization of an “agreed” object.
Guidance: Amitay Gilad
Sound design: Daniel Treystman
Additional code: Daniel Rafael
Video footage: Tom Gan-Or
Still footage: Daniel Hanoch
In today’s culture we all see more, know more, and are exposed to more information than our predecessors. For almost any question one might have in our interconnected world, it’s so easy to stumble upon conflicting versions of reality.
In their turn, each participant in this experiment gets to play around with some building blocks: They can move them, stack them, and change their color. When the timer runs out, every block’s position and color gets saved — starting the next round in one of its previous states. The more people “agree” on any block’s position and color, the more likely it is to persist. A second screen is displaying the becoming “agreed” object, allowing the current participant to get a glimpse of how the next round will begin, determined in real time in accordance with their current actions.
The way we see the world around us is being constantly reshaped by what we’re exposed to, and however small, any choice we make has its influence on the ever-changing consensus.
Iyyun, the Jerusalem Journal of Philosophy
web designer, web developer
Iyyun is a bi-yearly journal that was established in 1945 as a Hebrew philosophical quarterly by Martin Buber, S. H. Bergman and Julius Guttmann and is published by the S. H. Bergman Center for Philosophical Studies of the Hebrew University of Jerusalem.
After many years of publishing the journal only through printed booklets, Iyyun is now becoming available online as well, including exclusive new content.
Interplay class, Visual Communications Department, Bezalel Academy of Art and Design
Spring/summer semester, 2019
Generated landscapes derived from 15 people's brain waves during 15 minutes alone, doing absolutely nothing, at home.
This project was done by using an EEG sensor feeding live data to Unity, which in turn created a formatted text file that could later be read as keyframes when imported into Adobe After Effects. Changes in the composition layout occur when two or more participants’ brain waves have equal strength.
Lecturer: Prof. Asher (Sheri) Arnon
Title Sequence Studio, Visual Communications Department, Bezalel Academy of Art and Design
Fall/winter semester, 2019-2020
Title sequence for a fictional series based on the novel “And Longer than a Century Lasts a Day” written by Chinghiz Aitmatov, 1980.
The novel takes place over the course of a day, which encompasses a rail worker’s endeavor to bury his late friend. Throughout the trek, he recounts his personal history and that of the whole nation.
Lecturer: Adam Feinberg
Experimental Game Lab class, Art & Tech Department, School of the Art Institute of Chicago
Fall/winter semester, 2018
Creative Coding & DIY Broadcast Media classes, Art & Tech department, School of the Art Institute of Chicago
Fall/winter semester, 2018
Electromagnetic waves are typically described by any of the following three physical properties: frequency, wavelength, or photon energy. While these waves are everywhere around us, humans are only able to sense a very limited range of the electromagnetic spectrum.
As a designer, I've learned how often we count on visual queues to represent complex ideas. Every visual element holds within itself various associations depending on the context.
This project is about stripping everyday electrical objects down to one trait — the "hidden" waves they emit, and comparing them solely on that basis. This perhaps could be used as a novel way of interacting with these objects, possibly creating new notions towards them.
For this experiment I used a custom induction amplifier to record various objects' waves as sound tracks. I then fed these tracks to an OpenFrameworks program that generates symbols based on the sound samples.
This project was done as part of a student exchange program at SAIC, 2018
Creative Coding lecturer: Adam Bach
DIY Broadcast Media lecturer: Brett Ian Balogh
Custom built portable induction amplifier that can be connected to a recording device via the PL.